renames product crossword clue ?


Crossword puzzles are a popular form of word game that challenges players to solve clues and fill in a grid of white and black squares with words that intersect each other. One of the common types of crossword clues is the product clue, which refers to a brand name or a type of product. However, to make the puzzle more interesting and challenging, crossword constructors often use wordplay, puns, or other tricks to rename or disguise the product in the clue. In this article, we will explore the art of renaming products in crossword clues and provide some tips and examples for solvers and constructors.

Tips for Solvers:

  1. Look for synonyms, homophones, anagrams, and other wordplay devices that can hint at the product’s name. For example, if the clue is “Garden tool with a funny name,” the answer might be “ho,” which sounds like “hoe.”
  2. Pay attention to the context of the clue and the theme of the puzzle. If the puzzle has a theme related to movies, for example, the product clues might be related to famous movie titles or characters. If the theme is related to food, the product clues might be related to culinary brands or ingredients.
  3. Use online resources and reference materials to look up unfamiliar product names or alternative names. Some products have regional or historical variations that might not be familiar to all solvers. A quick search on Google or Wikipedia can reveal useful information and trivia that can help solve the clue.

Tips for Constructors:

  1. Be creative and witty in your product clues. Don’t just rely on straightforward descriptions or generic names. Use puns, metaphors, and other wordplay techniques to make the clue more interesting and memorable.
  2. Be consistent in your wordplay devices. If you use anagrams in one product clue, try to use them in others as well. If you use homophones, make sure they are consistent in their sound and spelling.
  3. Be mindful of the difficulty level of your product clues. Don’t make them too obscure or too easy. Aim for a balance of challenge and solvability that will engage and satisfy the solver.

Examples of Renamed Product Clues:

  1. “Wrap artist’s tool” (answer: Saran wrap)
  2. “Talk show host’s condiment” (answer: Oprah sauce)
  3. “Fashionable bird’s soft drink” (answer: chic-pea soda)
  4. “Gymnast’s energy bar” (answer: flip bar)
  5. “Baker’s salty spread” (answer: chef’s butter)


Renaming products in crossword clues is a fun and creative challenge that can add humor, wit, and complexity to the puzzle. Whether you are a solver or a constructor, learning the art of renaming products can enhance your crossword skills and enrich your puzzle experience. By using wordplay, context clues, and reference materials, you can unlock the hidden meanings and puns in product clues and discover new ways to express your love of language and culture. Happy puzzling!

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